Free Cheese, On A Billboard?

January 10, 2019
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Any advertising that's centered around free liquid cheese is advertising that's gonna be popular.  Maybe even create a traffic jam.


Taco Bell just came up with a pretty genius marketing stunt.  On January 19th, they're putting up a billboard in downtown Toronto that dispenses free, unlimited nacho cheese.

 

BYON:  Bring your own nachos.  They won't be providing anything for you to put the cheese on, so you have to bring your.  Or, you know, just put your mouth under the spigot and let it flow. 

 

Since this is January, and since this is Toronto, I've got a question:  Does cheese...freeze???   I just checked.  As I'm blogging this, it's 18 degrees (F) with snow showers, in Toronoto :)